Category

Tips

Do You WANT to Own Your Data?
Do You WANT to Own Your Data?
Data ownership is critical to properly tap into the hearts & minds of your customers.
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OMG, How on Earth Do I Come Up with a Digital Strategy?
OMG, How on Earth Do I Come Up with a Digital Strategy?
You can use your strategic plan as your True North to vet digital tools and technologies.
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Navigate the World of Member & Corporate Engagement
Navigate the World of Member & Corporate Engagement
Navigate the differences between digital marketplaces, communities, & social commerce platforms and when to tap into each option.
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The Top 10 Criteria for an Effective Community
The Top 10 Criteria for an Effective Community
Communities can be powerful when designed to reflect the evolving needs & behaviors of your constituents and your organization.
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To See the Light, Your Organization Needs to Develop a Shadow Board
To See the Light, Your Organization Needs to Develop a Shadow Board
Organizations should be tapping into macro trends to better understand how to serve their members, show attendees, and exhibiting partners.
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